Monday, April 15, 2024

MPF Convention announces rebrand to the PEAK

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BUFFALO, Minn. — The Midwest Poultry Federation Board of Directors has announced that after 51 years known as the Midwest show, the MPF Convention is changing its name to the PEAK.

The PEAK letters represent all that the MPF Convention has provided to the poultry industry over the past five decades plus gives a nod to the exciting future ahead for the organization and its annual event, the group noted.

  • P — progress
  • E — experience
  • A — advancement
  • K — knowledge

Along with a new name comes a new PEAK Show logo as well. . .

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