DENVER — Evolving U.S. demographics are shifting consumer preferences from white meat chicken to dark meat, presenting the chicken industry with an opportunity to diversify its profit centers. Advances in mechanical deboning technology have allowed U.S. chicken producers to capture the emerging demand for dark meat while addressing the ever-present labor shortage, according to a new report from CoBank's Knowledge Exchange division.
Two key and changing demographic drivers are behind the slow but steady shift in U.S. demand from white chicken meat to dark meat: age and ethnicity. Millennials are projected to surpass Baby Boomers in. . .
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