Saturday, May 25, 2024

Raydiant teams up with Shaquille O’Neal’s Big Chicken to revamp in-store experience

PT Editor — David Strickland

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SAN FRANCISCO — Raydiant, an in-location experience platform, has announced a new partnership with Shaquille O'Neal-owned Big Chicken, a chicken concept known for its “larger-than-life” menu items and team-ups with cruise ship and aerospace partners.

Big Chicken approached Raydiant in 2023 with a challenge to enhance the in-restaurant experience across all the brand's franchise locations. Over several meetings, Raydiant demonstrated how its cloud-based system, which seamlessly integrates with Big Chicken's strategic provider partner PAR/Brink, could power digital menu boards and enable real-time content updates based on item availability or. . .

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