UTRECHT, Netherlands — According to the latest animal protein report by RaboResearch, the outlook for global poultry markets is bullish, driven by accelerating consumption growth in many markets. After several years of slow growth, global poultry consumption is forecast to reach 2.5 percent to 3 percent in 2024, marking a return to historic levels.
Global poultry markets are performing well due to lower production costs and solid demand recovery in most markets, Rabobank noted.
“Poultry’s strong price position against other proteins in most markets, along with strong retail demand, recovering foodservice demand, and rising sustainability strategies that. . .