Friday, December 13, 2024

Chick-fil-A looks to perk sales with specialty coffee

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ATLANTA — Chick-fil-A® is partnering with THRIVE Farmers Coffee to introduce the QSR (quick service restaurant) industry's first-ever specialty-grade coffee.

The coffee was created specifically for the chain and is available in restaurants nationwide. The sale of each cup of coffee provides direct revenue to THRIVE Farmers network of family farmers in Central America, allowing them to earn up to 10 times more than farmers earn in traditional revenue models, the company noted.

The Atlanta, Ga.-based restaurant chain's new coffee qualifies as specialty grade per the standards of the Specialty Coffee Association of America. . .

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