Wednesday, February 21, 2024

Should ‘Chicken Wing Sunday’ replace Super Bowl Sunday?

By Elizabeth Bobenhausen Poultry Times staff ebobenhausen@poultrytimes.com

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GAINESVILLE, Ga. — Super Bowl Sunday may need to be changed to Chicken Wing Sunday.

The National Chicken Council notes in its 2024 Wing Report that Americans ate 1.45 billion chicken wings during the Super Bowl.

“Football is great. Wings are great. But they’re even better together,” said Tom Super, NCC’s senior vice president of communications. “Sure, you can have your chips, your guacamole, your pizza. But when it comes to menus (on Super Bowl Sunday), wings rule the roost. So, grab a wet napkin and enjoy America’s favorite party food for the Big Game.”

The organization also created a TikTok video to describe the number of wings that were eaten on Super Bowl Sunday.

Among the information in the TikTok included:

· 1.45 billion wings are enough for every man, woman, and child in the United States to eat four wings each.

· If Kansas City Coach Andy Reid ate 50 wings every day, it would take him 79,452 years to eat all 1.45 billion.

· 1.45 billion wings are enough to put 693 wings on every seat in all 30 NFL stadiums.

· If laid end-to-end, 1.45 billion wings would stretch 1/3 of the way to the moon.

· If each wing represented one second moving forward, 1.45 billion would be 46 years from now, or the year 2070.

The TikTok video can be viewed at: https://www.tiktok.com/@chickencheck.in/video/7330083982559677742.

“One of these days, Buffalo will get back to the Big Game which would give wing consumption a nice boost,” Super said. “Maybe we’ll see Taylor Swift breaking out the ‘seemingly ranch’ again, to dip a wing in this time, though.

Dr. David Anderson, AgriLife Extension economist in the Texas A&M University Department of Agricultural Economics added that the tradition of eating chicken wings and drumsticks during the Super Bowl is not going away. Chicken wings were once considered to be an undesirable cut of meat many years ago. In 2024, it is the most popular cut of chicken.

“Chicken wings are here to stay,” Anderson said. “They were a poultry cut that used to be practically worthless. But once someone created Buffalo wings and added some ranch dressing or blue cheese, you had something great. Now they’re so popular that more and more restaurants want to capitalize on their sales. I don’t see that changing.”

Anderson also noted that the cost of chicken wings per pound has increased since last year. However, wholesale prices have increased by a little and they still remain below a 5-year average. This year, wholesale chicken wings cost $1.76 per pound and last year they cost $1.02. The cost of wholesale chicken wings for Super Bowl 2022 were at a cost of $2.02 and the cost per pound was at $2.66.

Anderson noted that in regard to prices of wings that it’s dependent on supply and demand, also seasonal demand for the Super Bowl.

“Last year we had dramatically lower prices, which led production to be scaled back some, and that lower production has now led to some of the price increases we’ve seen. It’s a great snapshot of the cause-and-effect from the production side to the consumer side and vice versa,” he said.

“Wings are everywhere now,” Anderson added. “Even pizza places are outdoing wings, and a large chicken chain is putting them on their menus just in time for the Super Bowl. But a lot of the wings’ position in popular culture today has been driven by businesses desire to cater to sports fans, and nothing is bigger than the Super Bowl.”
Elizabeth Bobenhausen
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