Thursday, May 23, 2024

NCC: survey shows 81 percent want clearer labeling of plant-based ‘chicken’

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WASHINGTON — The National Chicken Council today announced findings from a recent national survey of Americans regarding consumer attitudes about chicken and plant-based “chicken” alternatives.

Survey participants included individuals who consume meat and animal products, along with flexitarians, vegetarians and vegans. The results indicate the majority of Americans want clearer product labeling and separate shopping sections for plant-based products.

“When shopping for chicken to grill this Fourth of July weekend, people shouldn’t have to waste time at the grocery store dissecting whether they’re about to purchase real chicken or an imitation product, let alone discover they’ve. . .

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