WASHINGTON — The North American Meat Institute (NAMI) has unveiled a new, comprehensive website, www.MyMeatUp.org, aimed at expanding transparency and increasing easily accessible information about meat and poultry cuts, cooking, nutrition, production practices and recipes for the largest, fastest-growing consumer group: millennials.
While the website's user-friendly platform will appeal to consumers of all demographic groups, the content is tailored to assist millennials — typically defined as individuals ages 18-35 — to become more informed, confident consumers of meat and poultry.
"The MeatUp site is the first. . .
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