Sunday, March 15, 2026

Vt. artist: I’ll fight Chick-fil-A for my kale

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The Associated Press

MONTPELIER, Vt. — A folk artist expanding his home business built around the words "eat more kale" says he's ready to fight root-to-feather to protect his phrase from what he sees as an assault by Chick-fil-A, which holds the trademark to the phrase "eat mor chikin."

Bo Muller-Moore uses a hand silkscreen machine to apply his phrase, which he calls an expression of the benefits of local agriculture, on T- and sweat shirts. But his effort to protect his business from copycats drew the attention of Chick-fil-A, the Atlanta-based. . .

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