ATHENS, Ga. — Zaxby's® is using World Emoji Day (which was on July 17) as a platform to launch a change.org petition to create the world's first sauce emoji, the “Saucemoji.” The brand invites all sauce enthusiasts to sign the petition via saucemoji.com, to bring the first-ever emoji for sauce to the Unicode keyboard.
“In honor of World Emoji Day, Zaxby's is starting a movement to elevate sauce to emoji status,” said Patrick Schwing, Zaxby's chief marketing and strategy officer. “We're asking all brand fans and sauce aficionados to join us in calling. . .
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