NCC: Consumers using Internet for chicken info
SQUAW VALLEY, Calif. -- Nearly a third of consumers are going online to get recipes and other information about chicken, according to a new survey conducted for the National Chicken Council. Thirty percent of consumers reported using the Internet in the last month to find recipes, coupons, information, news and opinions about chicken, the survey showed.
"The Internet is the first-choice source of information for many consumers today," said NCC President Mike Brown. "The industry must continue to reach out to consumers through online sources to provide useful and reliable information of all. . .
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